Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

474
downloads in last 7 days
as of Mon, March 31
Total number of downloads for this podcast in the last 7 days, and a graph showing the recent history of this value.

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1,601
downloads in last 30 days
as of Mon, March 31
Total number of downloads for this podcast in the last 30 days, and a graph showing the recent history of this value.

In OP3, a download is defined as a unique GET request per IP hash within a 24-hr period (UTC day) from a non-bot user agent.
2,141
downloads
in February
Downloads for this podcast in a given month.
1,961
unique audience
in February
Unique listeners (IP hash) for this podcast in a given month.

OP3 rotates listener IP hashes every month for privacy reasons.
How OP3 calculates downloads โ†’opens in a new window
Daily Downloads Daily Hourly Episode markers February 1 โ€“ March 31

Episode downloads

2025-03-26: The Obscure Marketing Theory That Explains Why Podcasts Grow (& Why Most Marketing Fails) | Podcast Listener Psychology
276
2025-03-19: The Cheapest (& Most Expensive) Ways to Grow Your Show Via Paid Advertising | Podcast Promotion
288
2025-03-12: The Hidden Dynamics That Make Growing a Podcast Different From Any Other Content Channel | Podcast Listener Psychology
361
2025-03-05: How Chasing Downloads Might Make It Harder to Grow (Here's What to Optimize for Instead) | Podcast Analytics
292
2025-02-26: Two Hidden Data Points That Predict Podcast Growth (& Tell You Exactly How to Accelerate It) | Podcast Discovery
396
2025-02-19: Will Discovery Algorithms Save (or Destroy) Podcasting? | Podcast Discovery
420
2025-02-17: A Quick Request (+ How to Win Free Podcast Marketing Training From Me)
342
2025-02-12: Introducing: Season 2 of Podcast Marketing Trends Explained
605
Page 1 of 4

Detailed stats sections

Top countries

February 2025
๐Ÿ‡บ๐Ÿ‡ธ
United States
60.44%
๐Ÿ‡ฌ๐Ÿ‡ง
United Kingdom
12.61%
๐Ÿ‡ฆ๐Ÿ‡บ
Australia
5.18%
๐Ÿ‡จ๐Ÿ‡ฆ
Canada
4.86%
๐Ÿ‡ฉ๐Ÿ‡ช
Germany
1.91%
๐Ÿ‡ช๐Ÿ‡ธ
Spain
1.59%
๐Ÿ‡ฒ๐Ÿ‡ฝ
Mexico
1.07%
๐Ÿ‡ซ๐Ÿ‡ท
France
1.07%
๐Ÿ‡ธ๐Ÿ‡ช
Sweden
0.89%
๐Ÿ‡ฉ๐Ÿ‡ฐ
Denmark
0.70%
๐Ÿ‡ฆ๐Ÿ‡น
Austria
0.70%
๐Ÿ‡จ๐Ÿ‡ญ
Switzerland
0.70%
๐Ÿ‡ณ๐Ÿ‡ฑ
Netherlands
0.70%
๐Ÿ‡ต๐Ÿ‡น
Portugal
0.56%
๐Ÿ‡ต๐Ÿ‡ฑ
Poland
0.56%
๐Ÿ‡ฟ๐Ÿ‡ฆ
South Africa
0.56%
๐Ÿ‡ฎ๐Ÿ‡ช
Ireland
0.56%
๐Ÿ‡ณ๐Ÿ‡ฟ
New Zealand
0.56%
๐Ÿ‡จ๐Ÿ‡ด
Colombia
0.47%
๐Ÿ‡ธ๐Ÿ‡ฌ
Singapore
0.37%
๐Ÿ‡ญ๐Ÿ‡ฐ
Hong Kong
0.33%
๐Ÿ‡ฒ๐Ÿ‡ป
Maldives
0.33%
๐Ÿ‡ณ๐Ÿ‡ด
Norway
0.23%
๐Ÿ‡ฎ๐Ÿ‡ฉ
Indonesia
0.23%
๐Ÿ‡ฎ๐Ÿ‡ณ
India
0.23%
๐Ÿ‡จ๐Ÿ‡ณ
China
0.23%
๐Ÿ‡บ๐Ÿ‡ฌ
Uganda
0.19%
๐Ÿ‡ธ๐Ÿ‡ฆ
Saudi Arabia
0.19%
๐Ÿ‡ฏ๐Ÿ‡ต
Japan
0.19%
๐Ÿ‡ต๐Ÿ‡ฐ
Pakistan
0.19%
๐Ÿ‡ท๐Ÿ‡ด
Romania
0.19%
๐Ÿ‡ง๐Ÿ‡ช
Belgium
0.14%
๐Ÿ‡ฌ๐Ÿ‡ท
Greece
0.09%
๐Ÿ‡ง๐Ÿ‡ธ
Bahamas
0.09%
๐Ÿ‡ฎ๐Ÿ‡น
Italy
0.09%
๐Ÿ‡ธ๐Ÿ‡ณ
Senegal
0.09%
๐Ÿ‡ง๐Ÿ‡ท
Brazil
0.09%
๐Ÿ‡จ๐Ÿ‡ฟ
Czechia
0.05%
๐Ÿ‡ป๐Ÿ‡ณ
Vietnam
0.05%
๐Ÿ‡ง๐Ÿ‡ฆ
Bosnia & Herzegovina
0.05%
๐Ÿ‡ซ๐Ÿ‡ฎ
Finland
0.05%
๐Ÿ‡น๐Ÿ‡ญ
Thailand
0.05%
๐Ÿ‡น๐Ÿ‡ผ
Taiwan
0.05%
๐Ÿ‡ฏ๐Ÿ‡ฒ
Jamaica
0.05%
๐Ÿ‡ฌ๐Ÿ‡น
Guatemala
0.05%
๐Ÿ‡ฎ๐Ÿ‡ธ
Iceland
0.05%
๐Ÿ‡ฑ๐Ÿ‡ป
Latvia
0.05%
๐Ÿ‡ฏ๐Ÿ‡ช
Jersey
0.05%
๐Ÿ‡ฒ๐Ÿ‡พ
Malaysia
0.05%
๐Ÿ‡ต๐Ÿ‡ญ
Philippines
0.05%
๐Ÿ‡ท๐Ÿ‡บ
Russia
0.05%
๐Ÿ‡ณ๐Ÿ‡ฆ
Namibia
0.05%
๐Ÿ‡ฆ๐Ÿ‡ช
United Arab Emirates
0.05%
๐Ÿ‡น๐Ÿ‡น
Trinidad & Tobago
0.05%

Top U.S. metros

February 2025
New York
8.69%
Los Angeles
4.44%
Washington, DC-Hagarstown
3.88%
San Francisco-Oakland-San Jose
2.38%
Denver
2.06%
Portland, OR
1.91%
Atlanta
1.77%
Chicago
1.54%
Philadelphia
1.49%
Cleveland-Akron-Canton
1.26%
Boston-Manchester
1.17%
Orlando-Daytona Beach-Melbourne
1.12%
Dallas-Ft. Worth
1.12%
Salt Lake City
1.07%
Indianapolis
1.03%
Miami-Ft. Lauderdale
1.03%
Nashville
0.98%
Monterey-Salinas
0.98%
Sacramento-Stockton-Modesto
0.98%
Charlotte
0.84%
Pittsburgh
0.79%
Phoenix-Prescott
0.79%
Hartford-New Haven
0.70%
Austin
0.70%
Baltimore
0.65%
Seattle-Tacoma
0.65%
Jacksonville
0.61%
St. Louis
0.61%
Greensboro-High Point-Winston/Salem
0.56%
Columbus, OH
0.56%
Richmond-Petersburg
0.56%
Huntsville-Decatur-Florence
0.56%
Tampa-St. Petersburg-Sarasota
0.47%
Minneapolis-St. Paul
0.47%
Milwaukee
0.47%
Madison
0.47%
Detroit
0.42%
Ft. Myers-Naples
0.42%
Kansas City
0.42%
Houston
0.42%
Greenville-Sparta-Asheville
0.37%
Bend, OR
0.37%
Las Vegas
0.37%
Cincinnati
0.33%
Knoxville
0.33%
Chattanooga
0.33%
Palm Springs
0.33%
Grand Rapids-Kalamazoo-Battlecreek
0.28%
Panama City
0.28%
Tucson-Sierra Vista
0.28%
Burlington-Plattsburgh
0.23%
Birmingham-Anniston-Tuscaloosa
0.23%
San Antonio
0.23%
West Palm Beach-Ft. Pierce
0.19%
Raleigh-Durham-Fayettevlle
0.19%
Anchorage
0.19%
Colorado Springs-Pueblo
0.19%
Boise
0.19%
Grand Junction-Montrose
0.19%
Yakima-Pasco-Richland-Kennwick
0.19%
Providence-New Bedford
0.14%
Lexington
0.14%
Rockford
0.14%
Amarillo
0.14%
Oklahoma City
0.14%
Tyler-Longview (Lufkin&Nacogdoches)
0.14%
Flint-Saginaw-Bay City
0.09%
Louisville
0.09%
Youngstown
0.09%
Rochester, NY
0.09%
Cedar Rapids-Waterloo-Iowa City & Dubuque, IA
0.09%
Memphis
0.09%
Lafayette, LA
0.09%
Little Rock-Pine Bluff
0.09%
Twin Falls
0.09%
San Diego
0.09%
Portland-Auburn
0.05%
Albany, GA
0.05%
Albany-Schenectady-Troy
0.05%
Toledo
0.05%
Lansing
0.05%
Charleston-Huntington
0.05%
Harrisburg-Lancaster-Lebanon-York,PA
0.05%
Harrisonburg
0.05%
Wilkes Barre-Scranton
0.05%
South Bend-Elkhart
0.05%
Shreveport
0.05%
New Orleans
0.05%
Waco-Temple-Bryan
0.05%
Victoria
0.05%
Paducah-Cape Girardo-Harrisburg
0.05%
Odessa-Midland
0.05%
Champaign & Springfield-Decatur
0.05%
Omaha
0.05%
Abilene-Sweetwater
0.05%
Ft. Smith-Fayetteville-Sprngdale-Rogers
0.05%
Tulsa
0.05%
Des Moines-Ames
0.05%
Baton Rouge
0.05%
Lincoln & Hastings-Kearny
0.05%
Bowling Green
0.05%
Billings
0.05%
Missoula
0.05%
El Paso-Las Cruces
0.05%
Bakersfield
0.05%
Eugene
0.05%
Santa Barbara-Santa Maria-San Luis Obispo
0.05%

Top Canadian regions

March 2025
British Columbia
3.31%
Ontario
2.76%
Alberta
1.04%

Top E.U. regions

February 2025
๐Ÿ‡ฌ๐Ÿ‡ง
England
11.58%
๐Ÿ‡ช๐Ÿ‡ธ
Catalonia
0.98%
๐Ÿ‡ซ๐Ÿ‡ท
รŽle-de-France
0.89%
๐Ÿ‡ฉ๐Ÿ‡ฐ
Capital Region
0.65%
๐Ÿ‡ฉ๐Ÿ‡ช
Hesse
0.56%
๐Ÿ‡ฌ๐Ÿ‡ง
Scotland
0.47%
๐Ÿ‡ฎ๐Ÿ‡ช
Leinster
0.42%
๐Ÿ‡ฉ๐Ÿ‡ช
Bavaria
0.37%
๐Ÿ‡จ๐Ÿ‡ญ
Lucerne
0.37%
๐Ÿ‡ฉ๐Ÿ‡ช
Land Berlin
0.37%
๐Ÿ‡ฌ๐Ÿ‡ง
Wales
0.33%
๐Ÿ‡ต๐Ÿ‡ฑ
Lower Silesia
0.33%
๐Ÿ‡ฆ๐Ÿ‡น
Vienna
0.33%
๐Ÿ‡ธ๐Ÿ‡ช
Stockholm County
0.28%
๐Ÿ‡ณ๐Ÿ‡ฑ
North Holland
0.28%
๐Ÿ‡ณ๐Ÿ‡ด
Oslo County
0.23%
๐Ÿ‡ต๐Ÿ‡น
Lisbon
0.23%
๐Ÿ‡ฆ๐Ÿ‡น
Vorarlberg
0.23%
๐Ÿ‡ช๐Ÿ‡ธ
Madrid
0.23%
๐Ÿ‡ธ๐Ÿ‡ช
Vรคsternorrland County
0.19%
๐Ÿ‡ธ๐Ÿ‡ช
Halland County
0.19%
๐Ÿ‡ต๐Ÿ‡น
Porto
0.19%
๐Ÿ‡ช๐Ÿ‡ธ
Andalusia
0.19%
๐Ÿ‡ณ๐Ÿ‡ฑ
South Holland
0.19%
๐Ÿ‡ช๐Ÿ‡ธ
Galicia
0.14%
๐Ÿ‡ธ๐Ÿ‡ช
Skรฅne County
0.14%
๐Ÿ‡ฎ๐Ÿ‡ช
Munster
0.14%
๐Ÿ‡ต๐Ÿ‡ฑ
Pomerania
0.14%
๐Ÿ‡ณ๐Ÿ‡ฑ
Utrecht
0.14%
๐Ÿ‡ฉ๐Ÿ‡ช
Hamburg
0.14%
๐Ÿ‡ฉ๐Ÿ‡ช
North Rhine-Westphalia
0.14%
๐Ÿ‡จ๐Ÿ‡ญ
Vaud
0.14%
๐Ÿ‡ท๐Ÿ‡ด
Arges
0.14%
๐Ÿ‡ต๐Ÿ‡น
Madeira
0.09%
๐Ÿ‡ง๐Ÿ‡ช
Flanders
0.09%
๐Ÿ‡จ๐Ÿ‡ญ
Zurich
0.09%
๐Ÿ‡ฌ๐Ÿ‡ท
Attica
0.09%
๐Ÿ‡ณ๐Ÿ‡ฑ
Gelderland
0.09%
๐Ÿ‡ฆ๐Ÿ‡น
Lower Austria
0.09%
๐Ÿ‡ฉ๐Ÿ‡ช
Rheinland-Pfalz
0.09%
๐Ÿ‡ฎ๐Ÿ‡น
Lombardy
0.09%
๐Ÿ‡ฉ๐Ÿ‡ช
Baden-Wurttemberg
0.09%
๐Ÿ‡ธ๐Ÿ‡ช
Vรคstra Gรถtaland County
0.09%
๐Ÿ‡ต๐Ÿ‡น
Portalegre
0.05%
๐Ÿ‡จ๐Ÿ‡ฟ
Prague
0.05%
๐Ÿ‡ซ๐Ÿ‡ท
Auvergne-Rhรดne-Alpes
0.05%
๐Ÿ‡ต๐Ÿ‡ฑ
ลรณdลบ Voivodeship
0.05%
๐Ÿ‡ช๐Ÿ‡ธ
Valencia
0.05%
๐Ÿ‡ฉ๐Ÿ‡ฐ
South Denmark
0.05%
๐Ÿ‡ซ๐Ÿ‡ท
Provence-Alpes-Cรดte d'Azur
0.05%
๐Ÿ‡จ๐Ÿ‡ญ
Geneva
0.05%
๐Ÿ‡ฉ๐Ÿ‡ช
Lower Saxony
0.05%
๐Ÿ‡ง๐Ÿ‡ฆ
Federation of Bosnia and Herzegovina
0.05%
๐Ÿ‡ซ๐Ÿ‡ฎ
Uusimaa
0.05%
๐Ÿ‡จ๐Ÿ‡ญ
Basel-City
0.05%
๐Ÿ‡ง๐Ÿ‡ช
Brussels Capital
0.05%
๐Ÿ‡ฎ๐Ÿ‡ธ
Northeast
0.05%
๐Ÿ‡ฑ๐Ÿ‡ป
Rฤซga
0.05%
๐Ÿ‡ท๐Ÿ‡ด
Bucureศ™ti
0.05%
๐Ÿ‡ฆ๐Ÿ‡น
Salzburg
0.05%
๐Ÿ‡ฉ๐Ÿ‡ช
Schleswig-Holstein
0.05%

Top Asian regions

March 2025
๐Ÿ‡ฌ๐Ÿ‡ช
Tbilisi
1.41%
๐Ÿ‡ป๐Ÿ‡ณ
Hanoi
0.61%
๐Ÿ‡จ๐Ÿ‡ณ
Shanghai
0.55%
๐Ÿ‡ฏ๐Ÿ‡ต
Tokyo
0.49%
๐Ÿ‡ฎ๐Ÿ‡ณ
Jharkhand
0.43%
๐Ÿ‡ฆ๐Ÿ‡ช
Dubai
0.25%
๐Ÿ‡ฎ๐Ÿ‡ฉ
Bali
0.25%
๐Ÿ‡ฎ๐Ÿ‡ณ
Bihar
0.12%
๐Ÿ‡ฎ๐Ÿ‡ณ
Maharashtra
0.12%
๐Ÿ‡ง๐Ÿ‡ฉ
Mymensingh Division
0.06%
๐Ÿ‡ฏ๐Ÿ‡ต
Chiba
0.06%
๐Ÿ‡ฎ๐Ÿ‡ฑ
Northern District
0.06%
๐Ÿ‡ฎ๐Ÿ‡ณ
Karnataka
0.06%
๐Ÿ‡ฎ๐Ÿ‡ณ
National Capital Territory of Delhi
0.06%
๐Ÿ‡ฏ๐Ÿ‡ด
Amman Governorate
0.06%

Top Australasian regions

February 2025
๐Ÿ‡ฆ๐Ÿ‡บ
Victoria
2.10%
๐Ÿ‡ฆ๐Ÿ‡บ
New South Wales
1.31%
๐Ÿ‡ฆ๐Ÿ‡บ
Queensland
1.17%
๐Ÿ‡ณ๐Ÿ‡ฟ
Auckland
0.47%
๐Ÿ‡ฆ๐Ÿ‡บ
Australian Capital Territory
0.37%
๐Ÿ‡ฆ๐Ÿ‡บ
South Australia
0.19%
๐Ÿ‡ณ๐Ÿ‡ฟ
Canterbury
0.09%
๐Ÿ‡ฆ๐Ÿ‡บ
Western Australia
0.05%
Top apps
February 2025
Apple Podcasts
66.94%
Overcast
14.28%
Pocket Casts
8.95%
Spotify
2.86%
Podcast Addict
1.14%
Unknown Apple App
0.95%
Downcast
0.82%
CastBox
0.51%
Player FM
0.44%
iTunes
0.44%
Podimo
0.38%
Podcast Republic
0.38%
Castro
0.32%
Snipd
0.32%
iVoox
0.25%
Podbean
0.19%
Fountain
0.19%
iCatcher
0.13%
Apple iMessage
0.13%
PodLink
0.13%
Alexa-enabled device
0.06%
AntennaPod
0.06%
Pandora
0.06%
Audible
0.06%

Top devices

February 2025
Apple iPhone
71.18%
Apple Computer
13.36%
Other Mobile Device
6.45%
Android Phone
5.93%
Windows Computer
1.59%
Apple iPad
0.70%
Unknown
0.33%
Other Computer
0.23%
Other Watch
0.19%
Amazon Smart Speaker
0.05%

Top device types

February 2025
๐Ÿ“ฑ
Mobile
84.26%
๐Ÿ’ป
Computer
15.18%
โ”
Unknown
0.33%
โŒš๏ธ
Watch
0.19%
๐Ÿ”Š
Smart Speaker
0.05%

Top browsers & referrers

February 2025
Generic WebKit
11.35%
iOS WebView
8.97%
Chrome
4.81%
Safari
1.07%
Transistor Web Player
0.70%
Firefox
0.47%
Pocket Casts
0.37%
podnews.net
0.33%
Edge
0.28%
Apple Podcasts
0.19%
op3.dev
0.14%
Internet Explorer
0.09%
PodLink
0.09%
Spotify
0.09%
live.com
0.05%
feedbin.com
0.05%
newpodcasts.net
0.05%
apple.com
0.05%
Audible
0.05%
donttrackmybrowsing.com
0.05%

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